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Executive Grapevine | Executive Grapevine International Ltd

What can recruiters learn from the 'most watched' rec ad?

London-based video agency StudioYes found itself in need of a recruitment drive to meet growing demand.

Shunning the traditional recruitment routes, the company thought outside of the box and managed to garner over 40million views with a recruitment video that was sought to attract fresh talent. And here’s how they did it.

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