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Investors prefer 'disruptive' start-ups but give them less money

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Investors prefer 'disruptive' start-ups but give them less money

Entrepreneurs that pitch ‘disruptive’ start-up concepts are 22% more likely to receive financial backing, a new study conducted by the Rotterdam School of Management, Erasmus University, has found.

Whereas this may seem like positive news for burgeoning businesses looking to innovate, the same concepts that are likely to draw the eye of investors are also more likely to receive 24% less funding than financially safer ideas.

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