Having the intelligence and market knowledge to excel in your industry is the number one factor that will lead to a successful career, and maybe in an ideal world, this would be enough on its own to ensure that your work life is forever secure. However, this simply is not the case.
Various other extenuating factors affect how others perceive you, and in some cases how you manage your personal brand in the workplace can affect your progression more than your knowledge. In fact, we probably all know an individual who it’s painfully obvious has managed to reach a senior leadership position, almost entirely with a combination of (perhaps undeserved) confidence and a very sharp suit.
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