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Vegans | Veganism: cash cow or fading fad?

Veganism: cash cow or fading fad?

The Economist and others have announced that this year, 2019, is the year of the vegan. Even McDonald’s has started selling McVegan burgers in some restaurants. Is it really here to stay or is this just another health trend that will inevitably topple?

A survey by Compare the Market in 2018 found that 7% of the UK population is vegan now, with 14% now saying they’re vegetarian. But it’s not set to end there according to research by finder.com, who released data which now suggests that the population of vegans will increase by 327% by 2020.

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