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Veganism: cash cow or fading fad?


Executive Grapevine | Executive Grapevine International Ltd

Veganism: cash cow or fading fad?

The Economist and others have announced that this year, 2019, is the year of the vegan. Even McDonald’s has started selling McVegan burgers in some restaurants. Is it really here to stay or is this just another health trend that will inevitably topple?

A survey by Compare the Market in 2018 found that 7% of the UK population is vegan now, with 14% now saying they’re vegetarian. But it’s not set to end there according to research by finder.com, who released data which now suggests that the population of vegans will increase by 327% by 2020.

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Comments (1)

  • A confused vegan!
    A confused vegan!
    Mon, 10 Jun 2019 10:06am BST
    Hilarious that Vegans have to rely on 'heavily fortified foods, why is that then! The fact there is no statement to back this up shows it is another nonsense statement.

    Also, why are you struggling to get iron? What are you eating? You can get iron in beans, potatoes, lentils, tofu, greens (try eating Spinach!), there are so many whole foods that have iron. Being vegan doesn't mean eating processed food all day long which is why the ones that stick to mainly a whole based, plant food diet have no problem.

    If I was eating in MacDonalds all day and saying I am vegan, I will still end up being sick but at least it will help reduce animal cruelty and destruction of our planet. I don't condone eating in these places as it is still contributing to the problem but switiching to a vegan or whole food, plant based option is a start.

    Also, B12 is injected into animals as they do not produce this so vegans can just take a B12 supplement, simple.

    Poorly written articles like this that are given exposure do more harm than good but thanks for trying!