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How can recruitment deal with its identity crisis?

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Executive Grapevine | Executive Grapevine International Ltd

How can recruitment deal with its identity crisis?

Some industries are branded with a stereotypical image that they just can’t shake.

Ask the average Brit about their experience with estate agents and they’ll probably tell you that they’re very pleasant and down-to-earth people, yet ask them how they imagine estate agents, and the image that’s conjured in their minds will be drastically different. The same applies for builders, personal assistants, car salesmen and, yes, recruiters.

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